Purse Party Mania

One of the things that can take a home purse party from good to great is an exciting theme.  While women that attend home purse parties generally don’t need much prompting to get them into the buying mood, some of the best and most successful purse parties are based on a theme or centered around a holiday or special time of year.

When considering a theme for your home purse party, think about your friends, what their interests are and how and where they tend to socialize.  Taking these things into account will help you decide on what type of party will be attractive to them. Usually, you will want to choose a theme that is fun and feminine.  Incorporating the concept of “luxury” or pampering into your theme is always a good idea since most of your party-goers will see the purse party as a special indulgence anyway and embracing that aspect of the event can really make your home purse party exciting and successful.  Having said this, your theme need not be complicated at all.  Something simple and understated will work great.  A few decorations, some inexpensive appetizers and some good wine will go a long way.

Holiday themed purse parties tend to do very well since family and friends are together, festive and already in shopping mode. The holidays are a natural excuse for you and your girlfriends to have a purse party and get out of the house.  When basing your purse party on a seasonal theme, you can really focus all your mailings, emails, newsletters and invitations on the upcoming shopping season, the gift giving aspect of the season and the money that can be saved by shopping for gifts at a home purse party.  Purse parties based on Halloween also work well.  For example, you might consider a traditional Italian costume party theme with simple masks paired with a selection of Italian style designer bags.  Home purse parties centered around spring or summer themes are also easy to host and very effective.

When basing your theme on a particular holiday or season, consider matching your merchandise to your theme.  For example, when centering your theme around the winter holidays, you will want to choose bags that are more formal and elegant.  When theming your party around spring or summer, keep the colors and styles bright and youthful.  In addition, remember to consider the needs of your particular guests when choosing merchandise.  For example, if your party-goers are older, you may wish to include more traditional and formal bags.  If you have young mothers attending, don’t forget to include larger, practical (but still stylish) bags that will suit their hectic lifestyles.

Finally, parties themed around a special occasion or milestone are also very effective.  Purse parties themed around baby and wedding showers or pre-wedding bridal party get-togethers are all excellent ideas.  In these cases, there is already a reason for getting together and incorporating a home purse party into the event can make it that much more exciting and memorable.

When it comes to choosing a home purse party theme, the only limit is your imagination.  Keep things simple, feminine and exciting and, where practical, look to center your party around an upcoming holiday, season or occasion.  Following these guidelines will ensure that your party is well attended and that you and your guests have a great time.